200 years of sustainability: On a mission to promote the financial wellbeing of Finns
When the Savings Bank was established 200 years ago in 1822, we adopted a socially significant and sustainable mission: to help the hardworking people of Finland prosper and take better care of their finances. To this day, our mission remains to sustainably promote the financial wellbeing and prosperity of our customers.
Sustainability is also one of the main themes of our anniversary year. It supports our competitiveness and value creation for our various stakeholders. Sustainability is an integral element of the daily life and work of Savings Bank employees every day. At the core of our operations is the Savings Bank Experience that we are known for. We create the Savings Bank Experience by combining our continuously developing personal and digital services with the expertise and human touch by which we interact and serve all of our customers.
In 2021, we also decided to promote the systematic management of our sustainability efforts, and we created a sustainability roadmap for 2021–2024 and began drafting our sustainability programme. The five main themes of the programme are responsibility for the customer’s financial wellbeing, community wellbeing, sustainable financing and products, responsible growth and management, and ecological efficiency and climate. A summary of our sustainability actions in 2021 is provided below. For more information on these themes, please refer to our Sustainability Report 2021.
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The Savings Banks Group has promoted the financial wellbeing of individuals and the community for 200 years. We want to be known for our bravery, expertise and passion for excellent customer service. Savings Banks Group consists of local savings banks across Finland and the Savings Bank Centre. In addition to comprehensive retail banking services, we provide our customers with investment, real estate and insurance services.